Ducati Motors

Ducati and Joinet: the run goes on

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Their collaboration has grown and consolidated over time. Since 2001, Ducati and Joinet have constantly made MaNeM – the on-demand solution developed by the software house in Bologna to manage supply chains – evolve. The goal is the realization of a strategic network involving the third parties, capable to increase the process efficiency and produce a prompt response from the market.

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Ducati is an historic brand, a tradition renovating in the present and getting projected in the future. DUCATI collective image is of a brand qualifying Italy internationally.
The motorcycle firm of Bologna is conscious of its role and has constantly paid great care to its capacity to efficiently and rapidly respond to market requirements. In this respect, the management of the supply chains has historically been given great relevance.
The reason for this focusing is clear if you think that the manufacturing cost of a Ducati motorcycle mostly depends on the materials supplied by third parties. Therefore, to properly manage this critical stage means to achieve a general efficiency of the firm strategic processes.
For this reason, ever since 2001, Ducati has started its collaboration with Joinet. Through MaNeM, it computerized the relationship with its suppliers with the aim to create a real synergetic network, capable to perfectly work in all its knots and thus to strengthen the exchange of information and the highest integration level among the various rings of the supply chain.


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